The 15 most annoying things on twitter !!!

Everyone comes out with some lists of tips and advices to improve its presence on Twitter, optimize the quality of its tweets, expand its influence and the number of its followers. I was telling myself that it is too easy, that it is just a way to generate traffic easily by distilling meaningless advices, but I too succumbed to the epidemic of the dot list. As I do not want to be like everyone else, I decided to share with you the 15 things that annoy me most about Twitter because it's time to fight for cleaner and more interesting timelines !

So,

1) I'm tired of people talking about their lives all the time ! I do not care to know who is gonna eat or read this or that, unless he is a cooking blogger or book columnist and he puts a link to a related article! What's the point ? Are you a kind of superstars ? Are we some voyeurs ? # Unfollow

2) I'm tired of influencers who spend their time discussing together exclusively and are more interested in making buzz than in discovering from their new followers! # Unfollow

3) I'm tired of those who automate their tweets and DM ! You are, if I'm not mistaken, human beings then act like this ... There is nothing worse than having the impression that a real bot is hiding behind a fake account! # Unfollow

4) I'm tired of those who do not check the spelling of their tweets ! I know we all make spelling mistakes but we can make some efforts ! Besides, who wants to follow on Twitter illiterate ? # Unfollow

5) I'm tired of those who believe that Twitter is an online dating website ! Who cares of your love/sex life ! Who cares about your passion for the opposite sex ! Be discrete, learn to use DM or return to OkCupid which is free too :-) # unfollow

6) I'm tired of those who tweet news chronically late. I can understand that sometimes, news is so strong that you want to share it with the rest of the world but there are limits! And you know, That is easy to look at the date of publication of a post! # Unfollow

7) I'm tired of those retweeting always the same accounts! I have nothing against Pete Cashmore or TechCrunch but if I want to follow them, I know where is the button! Ok, I waste a little because sometimes, some RT are deserved, but often ... not! # Unfollow

8) I'm tired of those who do not share their sources! Citing sources and quoting accounts where information was found let set up a virtuous circle in which people who are mentioned / retweeted are more inclined to return the favor ... # Unfollow

9) I'm tired of those who say that the ratio follower / following is not important ! It is ! Moreover, It is an excuse that have been invented for those who never pay their follow back ! # Unfollow

10) I'm tired of rude and impolite people who do not respond to questions put to them and never say thank you ! Ok, you do not want to spoil your TL with thanks and welcome, then send DM ! # Unfollow

11) I'm tired of those who are updating their twitter constantly with Foursquare! I understand that you are interested in collecting badges to be interesting during your coffee break but I do not care to know where you are because I would not come to join you! # Unfollow

12) I'm tired of those who do not diversify their content ! Open your eyes, Internet is much broader than just your favorite area of interest ... There are so many things to see and discover ... It's such a shame to live with blinders ! # Unfollow

13) I'm tired of those who do not read their TimeLines before retweeting the same news again and again to everyone ! # Unfollow

14) I'm tired of those who do not take time to check the links they post ! You know, it is easy to test your links before throwing them to your followers! # Unfollow

15) I'm tired of those who unfollow you if you do not pay your follow-back within 30 minutes! # Unfollow

If you agree with one or more of these situations, there is still time to change and you will see that you'll have more followers. Otherwise, you know what awaits you! # Unfollow. Now, I think it is time for me to make a bit of cleaning in the accounts that I follow :-) Finally, I would say just one more thing : If you want to attract more followers, be interesting !

The Klout Strategy

Recently, one of my tweep grab my attention by linking this post which is talking about the way The Huffington Post integrates Klout in its articles to highlight who are the influencers talking about this topic. You surely know what is Klout and you have maybe tried to see what is your Klout score in order to know if you're influential or not but maybe you didn't notice that Klout is going mainstream in a way we couldn't imagine months ago. Let me explain...

In the past, some agencies, like Buzz Paradise, BzzAgent, Tidal Labs or even HouseParty have tried to detect and identify influencers to get them talking about brands and generate Word of Mouth. To achieve this goal, these agencies try to send products to influentials bloggers or invite them to special events. In other words, these companies have tried to use some old PR technics on bloggers.

Some of these tries were succesful but the buzz has never been huge and those technics have rapidly shown their limits. Indeed, there has been many debates, like you surely know, on the fact that bloggers were paid/bought to talk about brands and this caused some credibility issues for them. Moreover, there has been many more debates about sponsored articles too which ends in legal disputes in some cases. Last but not least, there has been a big problem in measuring the real impact of these actions because nobody could tell at that time who was really influential.

These agencies were in a kind of dead-end street because brands and companies didn't want these kinds of debates (They have enough problems to manage their own crisis) and so they began to refocus their core strategies on other issues such as e-reputation or even real e-PR. Anyway, these moves have highlighted the necessity and the will for brands and companies to drive the conversation with influencers.

What is interesting in Klout's Move is that the process is really different. What is so different ? The main difference is that Klout has take into account one of the major concern of every marketing exec involved in online actions, I mean ROI and measure of the influence of influencers. And so they first began to measure activity and impact, on twitter, and then on Facebook, and now on Linkedin (which will be integrate in their algorythm in a few weeks), to know precisely who is a real influencer. Now, they are able to talk to brands and companies with real metrics using the same technics as the above-mentioned agencies. Great idea !!!

The second great idea is that they focus on the ego of influencers by giving them self-esteem rewards. Consider yourself as a blogger for a few moments, maybe you already are one, and imagine what will be the impact for you to be highlighted on The Huff Post because you have retweeted or commented the post !!! You will surely be really pleased. This way, Klout is now able to drive conversation in a new way because the influencer is first rewarded for his work and its content quality.

Finally, they are now able to offer some premium invites or products to real influencers as you can see if you have a look at this operation for Virgin or this other one for the launch of «Tangled», the coming Disney's movie. This way, they are now able to fight competitors such as Foursquare or Facebook Places, which have a different approach, by offering brands and companies a new way to measure impact which is more focused on quality than in quantity.

I don't know who will win this influence battle but I'm curious about the next steps. And you ???